Natural Products Expo Connect is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Education & Events - September 11-14, 2019

Trade Show - September 12-14, 2019 | Baltimore Convention Center

Baltimore, MD, USA

Are you a part of the Natural and Organic Products Industry?

Register now to see, taste and learn more about all of these products in person!


HOPAPOPS ‘Pops’ Up at Expo East and Around the Country At Harvest Festival, New Products Showcase and Booth #8910

HOPAPOPS ‘Pops’ Up at Expo East and Around the Country  

At Harvest Festival, New Products Showcase and Booth #8910

Springfield, MO (September 3, 2019) - Hopapops, a new superfood snack made from popped water lily seeds is now set up for distribution throughout the country and will be on site and sampling at Natural Products Expo East, September 11-14.

Hopapops will sample at booth #8910 and will be handing out samples at their booth, located outside the entrance on Pratt street for attendees to taste and experience this delicious new snack. The brand will also be on site at the Harvest Festival, September 11 at booth H66.

Hopapops are an innovative, nutritious, sustainable, plant-based snack full of vitamins, minerals, and antioxidants. Ethically and traditionally sourced from India, popped water lily seeds are an ancient superfood that are known for being a highly nutritious, low-fat and low-carb alternative to conventional snacks like chips and popcorn.

“Many people believe you must sacrifice flavor, texture or taste when picking a healthier snack option,” said Jeff Brinkhoff, president, Hopapops. “That is not the case with water lily seeds where the seeds are slowly roasted to bring out a naturally crunchy texture. We take pride in our delicious flavor profiles using all-natural ingredients and spices to create a healthy energizing snack for kids and adults alike.”

Hopapops will sample its three flavors at Natural Products Expo East, including: White Cheddar, Mango Habanero and Coconut.

A few product attributes:

  • Gluten-free
  • Soy-free
  • No trans fats
  • Low-calorie
  • Bursting with antioxidants, vitamins and minerals
  • Less fat and calories than traditional popcorn or chips
  • Includes protein and fiber
  • Made with organic ingredients
  • Mango Habanero and Coconut are vegan  

Dedicated to sustainable practices, the mission-based brand gives back a portion of all proceeds or organizations that increase clean water availability and improve schools in the communities where local farmers grow and harvest their products. By partnering with local charities and utilizing grass roots organizations, Hopapop’s goal is to steadily build a better and more sustainable way of life for future generations.

About Hopapops:

Developed by Jeff Brinkhoff, who offers 20 years of consumer product & food industry experience as founder of Red Monkey Foods, and partner Sameer Mehra, founder of Suminter India Organics, a leader in high quality organic ingredients, the company is committed to sourcing sustainable ingredients and dedicated to making a positive social and economic impact in the communities in which they operate. Visit, Facebook and Instagram  for information on America’s next favorite snack.

Press Contact:

Janette Rizk