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CR Brands, Inc.

West Chester, OH 45069
United States

Arm & Hammer Fruit & Vegetable Wash safely eliminates pesticide residue, wax and soil. A pure & simple formula with the cleaning power of baking soda, salt and plant-derived cleaning agents. Made with 7 ingredients, Arm & Hammer Fruit & Vegetable Wash can help your family live a healthier lifestyle. It is free from harsh chemicals, leaves no taste or odor behind, is gluten-free and vegan-friendly, so you can feel confident eating cleaner, fresh, thoroughly washed produce. And it is easy to use with 3 simple steps - just spray, rub, rinse and enjoy cleaner produce! Includes one 16.9oz spray bottle. CLEANER PRODUCE: Arm & Hammer Fruit and Vegetable Wash eliminates over 90% of pesticide residue (commonly used Thiabendazole Pesticide) when used as directed. BETTER RESULTS: With the help of just 7 ingredients, Arm & Hammer Fruit and Vegetable Wash removes surface pesticides 4x better than water alone when used as directed. SAFE: Arm & Hammer Fruit and Vegetable Wash is free from harsh chemicals, leaves no taste or odor behind, is gluten-free and vegan-friendly. SIMPLE INGREDIENTS: Our fruit & veggie wash uses baking soda to help eliminate pesticide residue and plant-derived cleaning agents and lemon oil to cut through wax sprayed on produce, making them cleaner and healthier to eat. 3 STEP PROCESS: Enjoy cleaner produce in 3 simple steps – just spray, rub, and rinse!

Brands
Arm & Hammer Fruit & Vegetable Wash - Licensed Brand. A pure & simple formula with the cleaning power of baking soda, salt and plant-derived cleaning agents.
Press Releases
Arm & HammerTM Fruit & Vegetable Wash - Now Available!

FOR IMMEDIATE RELEASE SAMPLES AVAILABLE

Contact:                 Megan Licursi 513.404.2545

megan@licursi.net

Introducing an Easier Way to Healthy Produce:

ARM & HAMMER™ Fruit & Vegetable Wash Now Available

CINCINNATI——Produce-lovers rejoice! There’s now a better way to wash your fruits and vegetables and protect your family from pesticides and other contaminants.

Introducing new ARM & HAMMER™ Fruit & Vegetable Wash. Made using Arm & Hammer baking soda, the new fruit & vegetable wash safely eliminates more than 90 percent of pesticide residue1 while also washing away wax and soil with just a spray and rinse.

For more than 170 years, ARM & HAMMER™ baking soda has set the standard for purity and is valued as a trusted household staple among Americans for nearly every household task from cooking to cleaning. ARM & HAMMER™ Fruit & Vegetable Wash builds on that legacy, using pure and simple ingredients — including baking soda, lemon oil, and salt — and is scientifically proven to clean 4x better than water alone2.

According to independent studies, washing produce with water and/or bleach still leaves behind large traces of pesticides that consumers may be concerned about feeding their family. Surface pesticide residues were removed most effectively by the ARM & HAMMER™ Fruit & Vegetable Wash when compared to either tap water or a bleach solution.

“ARM & HAMMER™ Fruit and Vegetable Wash is the only produce wash with baking soda as the primary active ingredient,” noted CR Brands CEO Dan Mickelson, whose company manufactures the product under license. “No one wants to leave wax or dirt, and certainly not pesticides, on the fruits and vegetables they serve.

This is a safe, effective, and easy-to-use solution that makes sure the only thing we taste is delicious, natural flavor.”

ARM & HAMMER™ Fruit & Vegetable Wash is free from harsh chemicals, leaves no odor or taste behind, and is vegan-friendly and gluten-free.

Look for it in stores and online beginning in February at around $5.00 for a 16.9oz spray bottle. For more information, please visit http://armandhammercleans.com.

About CR Brands

CR Brands has an outstanding portfolio of nationally-recognized brands that are market leaders across a variety of categories and consumer segments. In addition to Arm & Hammer®, CR Brands’ ever-expanding list of brands includes Biz Stain & Odor Eliminator, with more stain-fighting ingredients and superior cleaning vs. other laundry additives; and Dryel, the #1 at-home dry cleaning solution. For more information, please visit www.crbrandsinc.com.

1 The ARM & HAMMER™ Fruit & Vegetable removes more than 90 percent of the commonly-used pesticide thiabendazole when used as directed.

2 When used as directed.

 

About Church & Dwight Co.

The Church & Dwight Co., Inc. (NYSE: CHD) founded in 1846, is the leading U.S. producer of sodium bicarbonate, popularly known as baking soda. The Company manufactures and markets a wide range of personal care, household, and specialty products under recognized brand names as ARM & HAMMER, TROJAN, OXICLEAN, SPINBRUSH, FIRST RESPONSE, NAIR, ORAJEL, XTRA, VMS (L’IL CRITTERS and

VITAFUSION), BATISTE, and WATERPIK. These eleven key brands represent approximately 80% of its consumer sales. For more information, visit the Company’s website.

CR Brands Launches ARM & HAMMER™ Fruit & Vegetable Wash

FOR IMMEDIATE RELEASE

Contact: Megan Licursi

513.404.2545

megan@licursi.net

CR Brands Launches ARM & HAMMER™ Fruit & Vegetable Wash

CINCINNATI—DATE—CR Brands has signed a license agreement with Church & Dwight Co. to launch ARM & HAMMER™ Fruit & Vegetable Wash. It safely eliminates more than 90 percent of pesticide residue1 while also washing away wax and soil. The product will launch in retail stores in Q1 of 2019.

ARM & HAMMER™ Fruit & Vegetable Wash uses pure and simple ingredients and is scientifically proven to clean 4x better than water alone2.

“Consumers are growing more health conscious every day, looking for products to keep their families safe,” said CR Brands CEO Dan Mickelson.

According to independent studies, washing produce with water and/or bleach still leaves behind large traces of pesticides. Surface pesticide residues were most effectively removed by a baking soda solution when compared to either tap water or a bleach solution.

“ARM & HAMMER™ Fruit and Vegetable Wash is the only produce wash with baking soda as the primary active ingredient,” said Mickelson.

ARM & HAMMER™ Fruit & Vegetable Wash is free from harsh chemicals, leaves no odor or taste behind, and is vegan-friendly and gluten-free.

The agreement between Church & Dwight Co. and CR Brands was brokered by Church & Dwight’s licensing agency, Brandgenuity.

About CR Brands

CR Brands has an outstanding portfolio of nationally-recognized brands that are market leaders across a variety of categories and consumer segments. In addition to Arm & Hammer®, CR Brands’ ever-expanding list of brands includes Biz Stain & Odor Eliminator, with more stain-fighting ingredients and superior cleaning vs. other laundry additives; and Dryel, the #1 at-home dry cleaning solution. For more information, please visit www.crbrandsinc.com.

About Church & Dwight Co.

The Church & Dwight Co., Inc. (NYSE: CHD) founded in 1846, is the leading U.S. producer of sodium bicarbonate, popularly known as baking soda. The Company manufactures and markets a wide range of personal care, household, and specialty products under recognized brand names as ARM & HAMMER, TROJAN, OXICLEAN, SPINBRUSH, FIRST RESPONSE, NAIR, ORAJEL, XTRA, VMS (L’IL CRITTERS and

VITAFUSION), BATISTE, and WATERPIK. These eleven key brands represent approximately 80% of its consumer sales. For more information, visit the Company’s website.

# # #

1 The ARM & HAMMER™ Fruit & Vegetable removes more than 90 percent of the commonly-used pesticide thiabendazole when used as directed.

2 When used as directed.

Exhibited At: 
Category: 
FRUIT & VEGETABLE WASH

FRUIT & VEGETABLE WASH

AT-HOME DRY CLEANER

AT-HOME DRY CLEANER

FRUIT & VEGETABLE WASH

FRUIT & VEGETABLE WASH

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